Best LinkedIn outreach tools for agencies

The best linkedin outreach tools for agencies are the ones priced so that adding a client account doesn't multiply your bill by seat. HeyReach fits that best, since it charges per connected LinkedIn sender rather than per team member, and its Agency and Unlimited tiers include whitelabeling. Expandi is the closest per-seat alternative, with a dedicated IP on every account. Waalaxy is the cheap entry point for a small shop testing the waters, and lemlist or La Growth Machine fit if you're also running email, calls, or other channels for clients.

Running outreach for six clients is a different problem than running it for yourself. You're juggling six LinkedIn logins, six sets of daily sending limits, and six sets of reporting a client might ask to see. Pricing models that charge per team seat punish that setup fast, since one person managing six accounts still needs six logins connected. Here's how the five tools agencies shop for this job compare on price, safety, and what happens when you scale past one account.

Comparing LinkedIn outreach tools for agencies

Prices are each vendor's own listed monthly rate, checked against their pricing pages on 2026-07-06. Confirm current pricing yourself before you buy, since these change and enterprise or agency quotes are negotiated.

If cost per account matters most as you scale: HeyReach

HeyReach is built around the exact problem agencies have: many LinkedIn accounts, one workspace. Instead of charging per team member, it charges per connected sender account, so a VA running outreach for eight clients doesn't cost eight seats of overhead on top of eight accounts. The Growth plan starts at $79 a sender a month and already includes unlimited senders, unlimited campaigns, a unified inbox across every connected account, and a message preview showing exactly how personalization will render before you send.

Where it gets built for agencies specifically is the Agency plan at $999 a month, which covers 25 senders on monthly or quarterly billing (50 on yearly), whitelabeling, done-for-you onboarding, and a dedicated Slack channel. The jump from Growth to Agency is steep, and there's no smooth middle tier. Email isn't native either. Multichannel sequences depend on connecting Instantly, Smartlead, or EmailBison for the email leg. If your agency is scaling sender count past a handful of accounts and wants the per-account cost to stop climbing, HeyReach is the one built for that math. Our HeyReach alternatives guide covers what to check out if the Agency tier's price jump doesn't fit your client count.

If you want a dedicated IP per client account: Expandi

Expandi takes a different approach to account safety: every connected LinkedIn account gets its own dedicated IP address, run from the cloud rather than a browser extension, to cut the chance of a client's account getting flagged. Business costs $99 a seat a month billed monthly, or $79 annually, and each seat covers exactly one LinkedIn account, with unlimited campaigns and LinkedIn-plus-email sequences built in.

The catch for agencies is that cost rises in a straight line with every account you add, since there's no unlimited-sender pricing the way HeyReach has. The Agency plan does add white-label reporting and centralized multi-account management, but it needs 10 or more seats and the price is quote-only. Personalized images and video also cost extra on top of the base plan. Expandi fits agencies that are comfortable with per-seat billing and want the dedicated-IP safety model specifically. Our Expandi alternatives guide breaks down the field if the per-seat math stops working past a certain client count.

If clients also need phone or social touches: La Growth Machine

La Growth Machine runs LinkedIn, email, phone calls, and X from one cloud campaign builder, with a dedicated mobile proxy per identity instead of a shared IP or browser extension. Basic starts at 60 EUR a month per identity, covering up to 3 identities, 3 team members, and LinkedIn-plus-email only. Pro and Ultimate both list at 120 EUR per identity and add phone calls, then X, plus deeper CRM sync with HubSpot and Pipedrive.

Its Agency plan needs a 6-identity minimum and discounted per-identity rates, aimed at agencies running outreach for several clients who want per-client identities and per-channel safety controls rather than one shared sending pool. The tradeoff is cost: a team running 10 client accounts pays for 10 separate identities, and lead enrichment past the plan allowance is billed separately at roughly 5 EUR a lead. Pick this if your clients want more than LinkedIn and email and you'd rather not stitch together separate tools for calls or X.

If your agency already runs cold email as the main channel: lemlist

lemlist is an email-first platform with LinkedIn, calling, and SMS added on top, which flips the priority most other tools on this list take. The Email plan is a flat $55 a month for unlimited users billed annually, and already ships a 650-million-contact database, email and phone finder, and a deliverability hub. Stepping up to Multichannel at $87 a seat a month billed annually adds LinkedIn automation, SMS, and an in-app dialer now covering 90+ countries.

There's no agency-specific tier or whitelabeling here, and Multichannel is priced per seat, so cost scales with team size, not client count, the way HeyReach's sender-based model does. WhatsApp automation is a separate paid add-on too. lemlist fits an agency whose main deliverable for clients is cold email, with LinkedIn as a secondary touch rather than the primary channel.

If you're a small shop testing the waters: Waalaxy

Waalaxy is the cheapest tool here by a wide margin. Starter runs 19 EUR a seat a month billed monthly, with 300 LinkedIn invitations and 25 email finder credits, no annual lock-in required. It's a browser extension rather than a cloud tool, with pre-built sequence templates aimed at people new to outreach automation.

There's no sender-rotation model for running many accounts safely, no agency tier, and no unified inbox on the entry plans, since that's a separate paid add-on. Multi-channel campaigns combining LinkedIn and email are locked to the Business tier at 69 EUR a seat a month. Waalaxy fits a one- or two-person shop still proving out whether LinkedIn outreach works for clients, before the account count and reporting demands of a bigger agency roster kick in.

The bottom line

For an agency running LinkedIn outreach across several client accounts, HeyReach's per-sender pricing and built-in whitelabeling fit the job best once you're past a handful of accounts. Expandi is the right pick if a dedicated IP per client account matters more than flat pricing. La Growth Machine earns its higher per-identity cost when clients want phone or X alongside LinkedIn. lemlist makes sense if email, not LinkedIn, is your agency's primary deliverable. Waalaxy is the low-cost way to prove the model before committing to any of the above.