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Smartlook Review

Session replay and event analytics tool now being wound down after Cisco's acquisition

Pricing verified July 7, 2026·Visit Smartlook
Category
Session Replay & Heatmaps
Starting price
Free tier + custom
Free option
Yes
Founded
2016
Vendor
Cisco
Last update
March 2026

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Looking for a Smartlook alternative? See our ranked comparison.

What is Smartlook?

Smartlook was a session replay and product analytics tool that recorded real user sessions on web and mobile, alongside heatmaps, funnels, and event tracking. Teams used it to watch actual clicks, rage clicks, and drop-offs instead of guessing from aggregate charts.

Cisco acquired Smartlook in 2023 and has now announced it's shutting the standalone product down. New subscriptions stopped on May 31, 2026. Existing customers can renew through August 31, 2026, and get support until August 31, 2027. The platform is fully decommissioned and all remaining data deleted on September 30, 2027. Cisco is steering existing customers toward Digital Experience Analytics inside Splunk Observability Cloud instead.

For anyone not already locked into a Smartlook contract, it's effectively off the market. It's included here for context on what it did and where its customers should look next, not as a live buying option.

Smartlook screenshots

Smartlook homepage
Smartlook homepageCaptured July 2026

Who it's for

  • Existing Smartlook customers who need to plan their migration timeline before renewals stop in August 2026

Who should look elsewhere

  • Anyone starting a new session replay or analytics project, since Smartlook can no longer be purchased
  • Teams that need to keep long session-history archives, since Splunk won't migrate historical Smartlook data

Pros

  • + Combined session replay, heatmaps, funnels, and event tracking in one product rather than requiring separate tools
  • + Had a genuinely usable free plan for smaller sites before the wind-down

Cons

  • No longer available to buy: End of Sale was May 31, 2026, and contract renewals stop August 31, 2026
  • Session recordings were stored as proprietary compressed DOM-mutation logs, not standard video, so historical replays can't be exported to another tool once support ends
  • Splunk has said it will not automatically migrate historical Smartlook data, so customers need to export what they want to keep before the cutoff
  • Some reviewers on G2 and Capterra called pricing steep compared to similar tools and reported slow or unanswered replies to billing and support questions

Smartlook pricing

Pricing: Not disclosed.Pricing is quote-only. You have to contact sales to get a number.
Starting price
Free tier + custom
Billing model
tiered
Free option
Yes
Vs category
Quote-only

What you pay for

Smartlook isn't sellable anymore. Cisco, which bought the company, has set an End of Sale date and is folding the product into Splunk Observability Cloud, so there's no current price to shop. What used to be disclosed self-serve pricing (a free plan plus a roughly $55/month paid tier) is gone from the live pricing page. If you're evaluating tools today, treat Smartlook as unavailable rather than as a priced option.

No public entry price to compare, so budget depends on a sales quote.

PlanPriceHighlights
FreeFreeUp to 3,000 sessions/month · 2 funnels, 10 event definitions · 10 heatmaps
ProCustomThird-party pricing trackers historically listed this around $55/month · Higher session, funnel, and heatmap limits than Free
EnterpriseCustomCustom limits, quote-based · No self-serve pricing published

Smartlook is no longer for sale. Cisco (which acquired Smartlook) hit End of Sale on May 31, 2026, so nobody can start a new subscription, and the vendor's own pricing page now just shows the wind-down notice instead of prices. Last confirmed self-serve pricing, per third-party pricing directories rather than the vendor, was a free plan around 3,000 sessions/month and a paid Pro plan around $55/month; Enterprise was always quote-only. Third-party sources disagree on the exact session and feature caps for the paid tier, so those specific numbers aren't repeated here. Existing paid customers can renew through August 31, 2026, and are supported through August 31, 2027, with the platform fully decommissioned and all data deleted on September 30, 2027.

Pricing verified July 7, 2026 · source

How Smartlook's pricing compares

Smartlook next to its closest alternatives on entry price, billing, and whether pricing is public.

ToolStarting priceBillingFree optionPricing disclosed
SmartlookFree tier + customtieredYesNot disclosed
Hotjar$49/motieredYesPartly public
LogRocket$176/mousage-basedTrial (14 days, no credit card required)Partly public
Microsoft ClarityFree tier + customfreeYesNot disclosed
PostHogFree tier + customusage-basedYesPartly public
FullstoryFree tier + customquote-onlyYesNot disclosed

Is Smartlook still actively developed?

Last significant update: March 2026. Cisco published an End-of-Sale and End-of-Life notice for Smartlook: End of Sale May 31, 2026, end of contract renewals August 31, 2026, last date of support August 31, 2027, and full platform decommission with data deletion September 30, 2027, as functionality folds into Digital Experience Analytics inside Splunk Observability Cloud.

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Smartlook FAQ

Is Smartlook shutting down?+

Yes. Cisco set an End of Sale date of May 31, 2026, contract renewals stop August 31, 2026, support ends August 31, 2027, and the platform is fully decommissioned with all data deleted on September 30, 2027.

Can I still sign up for Smartlook?+

No. New subscriptions stopped after May 31, 2026. Only existing customers can renew, and only through August 31, 2026.

What happens to my Smartlook data?+

Cisco says Splunk will not automatically migrate historical Smartlook session data to its replacement, Digital Experience Analytics in Splunk Observability Cloud. You need to export what you want using the Smartlook API before the platform is decommissioned on September 30, 2027.

What replaces Smartlook?+

Cisco is directing customers to Digital Experience Analytics, part of Splunk Observability Cloud, which absorbs session replay, heatmaps, and funnel analysis.