Woodpecker Review
Cold email and LinkedIn outreach platform priced by contacted prospects
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Woodpecker is a cold email and LinkedIn outreach platform for B2B sales teams and agencies. It handles lead finding, email verification, deliverability (warm-up, inbox rotation, adaptive sending, domain audits), sequence automation, and LinkedIn actions like connection requests and InMails in one workflow.
Its pricing is unusual for the category. Instead of per-seat plans, it charges by 'contacted prospects' per month on a slider, so cost tracks how many people you actually email rather than how many people are on your team. Every tier includes unlimited seats and unlimited email accounts, but extras like LinkedIn automation, warm-up beyond the free allotment, and API access are billed separately.
Woodpecker screenshots
Who it's for
- ✓ Agencies and teams that want unlimited seats and mailboxes and would rather pay based on send volume
- ✓ Cold email teams that also want built-in LinkedIn outreach in the same sequences
Who should look elsewhere
- ✗ Small teams sending low volume who want a flat, predictable monthly price without doing slider math
- ✗ Teams that want every feature bundled with no add-on fees for LinkedIn, extra warm-up, or API access
Pros
- + Unlimited team members and unlimited connected email accounts on every plan
- + Free email verification and a scaling batch of free warm-up slots are included on every plan rather than sold only as an add-on
- + LinkedIn outreach can run in the same multichannel sequence as email
- + 14-day trial gives full feature access with no credit card required
Cons
- – No published flat per-seat tiers, so total cost depends on a slider and stacked add-ons like LinkedIn ($29/month per account) and extra warm-up ($5/month per account)
- – Included email-sending volume and storage are strictly tied to the contacted-prospects slider (16x and 4x), so a low-volume plan also caps how many emails you can send and prospects you can store each month
- – No free-forever plan, only a time or send-limited trial
Woodpecker pricing
What you pay for
Woodpecker charges by 'contacted prospects' per month, not by seat. You move a slider from 500 up to unlimited prospects and pay $7 per 100. The cheapest paid tier is $35/month for 500 contacted prospects, which includes 8,000 emails, 2,000 stored prospects, and 2 free warm-ups, plus unlimited team members and email accounts. There is no free-forever plan, only a 14-day trial capped at 100 emails sent, with full features and no credit card required. Pricing is publicly disclosed on the website.
At about $35/month to start, it is one of the cheaper options in Sales Engagement & Outbound.
| Plan | Price | Highlights |
|---|---|---|
| 500 contacted prospects | $35/mo | Entry point on the pricing slider · 8,000 emails/month included · 2,000 stored prospects included · 2 free warm-ups included |
| 2,000 contacted prospects | $140/mo | Same feature set, more sending volume |
| 10,000 contacted prospects | $700/mo | Same feature set, more sending volume |
| Unlimited contacted prospects | Custom | Top of the pricing slider, custom quote |
Woodpecker charges $7 per 100 'contacted prospects' per month, chosen on a slider from 500 up to unlimited. Annual billing saves 33%. Every plan includes unlimited team members and unlimited email accounts, plus 100 Lead Finder credits. Included emails/month (16x your contacted-prospects tier) and stored prospects (4x your tier) scale with the slider: the entry 500-prospect tier includes 8,000 emails/month and 2,000 stored prospects. Free warm-up slots also scale with tier, starting at 2 on the entry tier. Add-ons cost extra: LinkedIn outreach automation is $29/month per account, extra warm-ups are $5/month per account, extra Lead Finder credits start at $10 for 500, the API/integrations add-on is $20/month, the agency panel is $27/month per active client, and white-label access is a further $5/month per active client.
Pricing verified July 6, 2026 · source
How Woodpecker's pricing compares
Woodpecker next to its closest alternatives on entry price, billing, and whether pricing is public.
| Tool | Starting price | Billing | Free option | Pricing disclosed |
|---|---|---|---|---|
| Woodpecker | $35/mo | usage-based | Trial (14 days or 100 emails sent, whichever comes first. All features included, no credit card required.) | Partly public |
| lemlist | $55/mo | tiered | Trial (14 days on the Multichannel plan, no credit card required) | Partly public |
| HeyReach | $79/seat/mo | tiered | Trial (14 days, no credit card, 3 LinkedIn accounts on the Growth plan) | Partly public |
| Instantly | $47/mo | tiered | No | Partly public |
| Smartlead | $32.5/seat/mo | tiered | Trial (14 days, no credit card required) | Public |
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Woodpecker FAQ
Is Woodpecker free?+
No. There is a 14-day free trial capped at 100 emails sent, whichever limit comes first, with all features unlocked and no credit card required. There is no free-forever plan.
How does Woodpecker pricing work?+
You pick a monthly number of 'contacted prospects' on a slider, from 500 up to unlimited, and pay $7 per 100 contacted prospects. Annual billing cuts the price by 33%. Team seats and email accounts are unlimited at every level.
Does Woodpecker include LinkedIn outreach in the base price?+
No. LinkedIn outreach automation is a separate add-on billed at $29/month per connected LinkedIn account.
Does Woodpecker charge for email warm-up?+
A batch of warm-ups is included free with every plan and scales with your contacted-prospects tier, starting at 2 free warm-ups on the entry 500-prospect level. Additional warm-up slots cost $5/month per email account.