Unify Review
AI outbound platform that builds lists, enriches contacts, and runs sequences from signals across 40+ data sources
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Looking for a Unify alternative? See our ranked comparison.→What is Unify?
Unify pulls buying signals from 40+ data sources, job changes, hiring, funding, website visits, tech stack changes, and turns them into prospect lists and outbound sequences your reps can act on from one workspace. It combines company and contact data (1.1B+ people, 65M+ companies) with enrichment and multi-channel sequencing, so reps don't have to stitch together a separate data vendor, enrichment tool, and sequencer.
Every action, enriching a contact, pulling a phone number, tracking a signal, draws from a monthly credit pool on top of your seat price. Higher tiers add first-party website intent, product usage signals, and read-write CRM sync, which is where the platform moves from a prospecting tool toward a full signal-based outbound system.
Unify screenshots
Who it's for
- ✓ Outbound teams that want signals, enrichment, and sequencing in one workspace instead of three separate tools
- ✓ Reps or small teams that want to start free and pay for what they use as they scale
Who should look elsewhere
- ✗ Teams that want predictable flat pricing without watching a credit meter
- ✗ Teams on CRMs other than HubSpot or Salesforce
Pros
- + Free tier covers real prospecting and sequencing, not just a demo
- + Broad signal coverage: hiring, job changes, funding, tech stack, and website intent at the top tier
- + Self-service signup and 14-day free trial on Pro with no credit card
Cons
- – Unify doesn't publish per-action credit costs, so it's hard to know how far a monthly allowance will stretch until you've used it
- – CRM sync is read-only until the custom-priced Business tier
- – Business tier pricing is not disclosed, so total cost at scale requires a sales call
Unify pricing
At about $20/month to start, it is one of the cheaper options in Website Visitor Identification.
| Plan | Price | Highlights |
|---|---|---|
| Free | Free | Up to 3 seats · Limited credits · 1.1B+ people and 65M+ companies · 40+ data sources · Multi-channel sequencing · Standard model (GPT 5.4) |
| Base | $20/seat/mo | 800 credits/seat/month · AI email copywriting · Job change & hiring signals · Phone & email enrichment · Unlimited seats |
| Pro | $60/seat/mo | 2,400 credits/seat/month · HubSpot & Salesforce sync (read-only) · Slack notifications · Sequence analytics · Rep activity tracking |
| Business | Custom | Custom credit pool per workspace, billed annually · Advanced model (GPT 5.5) · Website intent & product signals · Signal-triggered automations · Managed Gmail & Outlook mailboxes · Dialer (beta) · Read-write CRM sync · All integrations |
Base and Pro are billed monthly per seat. Business is quote-only and billed annually, with a custom credit pool instead of per-seat credits. Every paid tier runs on a credit system on top of the seat price, so actual monthly cost depends on usage, not just seat count.
Pricing verified July 7, 2026 · source
How Unify's pricing compares
Unify next to its closest alternatives on entry price, billing, and whether pricing is public.
Is Unify still actively developed?
Last significant update: June 2026. Unify repositioned itself around running full outbound campaigns, list building, enrichment, and personalization, from a single prompt, adding new data partners including Store Leads, Openmart, Adyntel, and The Swarm, and opened self-service signup starting at $20/month.
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Unify FAQ
Is Unify free?+
Yes. The Free plan supports up to 3 seats with limited credits, full access to the 1.1B+ person and 65M+ company database, and multi-channel sequencing. It has no time limit.
How does Unify's credit system work?+
Every paid seat gets a monthly credit allowance (800 on Base, 2,400 on Pro) that gets spent on enrichment, signal tracking, and other actions. Business plans get a custom pooled allowance instead of per-seat credits. Unify doesn't publish what each action costs in credits, so it's hard to predict usage in advance.
Does Unify sync with my CRM?+
Base and Free don't include CRM sync. Pro adds read-only sync with HubSpot and Salesforce. Read-write sync is a Business-only feature.
How much does the Business plan cost?+
Unify doesn't publish Business pricing. It's a custom, annually billed quote based on your credit pool and integration needs.